GREATER GEORGIA ANNOUNCES RED BELT BLITZ TO REGISTER, ENGAGE VOTERS IN NORTH METRO ATLANTA
September 1, 2021
Today, Greater Georgia is launching the Red Belt Blitz campaign to register and mobilize voters in North Metro Atlanta. This grassroots campaign is a six-figure outreach and mobilization effort targeting five counties in the North Atlanta "Red Belt": Cherokee, Hall, Forsyth, Bartow, and Floyd. As part of the campaign, Greater Georgia will register new voters and reach disengaged and disenfranchised voters via door-knocking, text and direct mail, volunteer recruitment, digital advertising, and outreach events.
"Greater Georgia's Red Belt Blitz is an important step in reaching new and existing voters who feel left out, unheard, and disengaged," said Chairwoman Kelly Loeffler. "We are focusing intently on engaging the thousands of unregistered, right-leaning Georgians across the Red Belt, whose voices are critical to helping our state and country move in a positive direction. This is just one component of our statewide effort to register, engage and mobilize voters ahead of 2022 and beyond, while also defending election integrity in our state."
BY THE NUMBERS
The five Red Belt counties comprise over 10 percent of the conservative vote in recent statewide elections, making registration and engagement in this region crucial to Georgia’s future. Cherokee and Forsyth County were also two of the fastest growing counties in the entire state, according to recently released 2020 census data.
Overall, Greater Georgia will make nearly 100,000 voter contacts in the Red Belt to reach:
- 80,000 unregistered, conservative-leaning voters
- 30,000 inactive and disenfranchised right-leaning voters who feel that their votes do not matter – a significant portion of the 339,000 disenfranchised voters statewide who voted in November 2020 but didn’t vote in January 2021.
Click HERE or the image below to view the Cherokee County digital ad, with similar versions running in other counties:
Below is an example of a piece of literature from the campaign:
Below are examples of static digital ads Greater Georgia will run online:
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ATLANTA, GA— Greater Georgia today released a statement in support of Georgia’s ongoing voter roll cleanup, calling the move a necessary and long overdue step to protect election integrity and restore confidence in the state’s electoral process. The Secretary of State’s office last week began the process of removing more than 500,000 outdated voter registrations, including those who have moved, passed away, or not voted in nearly a decade, as part of one of the largest list maintenance efforts in Georgia history. “This voter roll cleanup is not only common sense, it’s long overdue after fear-mongering lawsuits from leftist groups halted the process,” said Terry Fye of Greater Georgia. “Election officials, and especially the Secretary of State’s office, are legally required to keep our rolls accurate and failing to do so undermines trust in our elections and opens the door to potential fraud.” Georgia law requires regular voter roll maintenance to ensure only eligible voters remain on the rolls. The current process includes multiple attempts to contact inactive voters before any cancellation is finalized, offering ample time to update their information and maintain active status. Since its founding, Greater Georgia has worked to strengthen trust in elections by advocating for secure, transparent, and accountable voting practices. The organization has registered more than 65,000 new voters, expanded civic engagement in every corner of the state, and continues to push for meaningful reforms that protect the vote of every legal Georgian. ### Greater Georgia, founded by former U.S. Senator Kelly Loeffler in 2021, is working to register, engage, educate, and mobilize voters in communities across the Peach State. Our year-round work is focused on growing our movement by registering voters who may not be captured by Georgia’s “Motor Voter” program, mobilizing diverse and underrepresented communities, promoting issue advocacy, and fighting to restore trust and integrity in our elections.
ATLANTA, GA — Today, Greater Georgia Action, Inc. announced a statewide education tour to inform Georgians about consequential legislation passed during the 2025 legislative session, with a heavy focus on Governor Brian Kemp’s civil judicial reform package. Engaging speakers and innovative event formats will allow Georgians to learn about the impact of these laws and ask questions in an approachable environment. Each unique event, ranging from small business roundtables to town halls, will feature key civic leaders, elected officials, and topic experts. Additional information will be made available closer to the event. Greater Georgia is excited to visit: April 16, 2025 - Dekalb County (Stonecrest, GA) featuring Insurance Commissioner John King Bibb County (Macon, GA) Fulton County (Alpharetta, GA) Chatham County (Savannah, GA) Whitfield County (Dalton, GA) Gwinnett County (TBD) Doughtery County (Albany, GA) Athens Clarke County (Athens, GA) Lowndes County (Valdosta, GA) “Educating diverse and disengaged communities is a key mission of Greater Georgia, so we’re taking our message on the road to reach voters where they are,” said Terry Fye, Director of Outreach for Greater Georgia. “Georgia took an immense step toward balanced court rooms and competitive insurance markets, and these events will help Georgians understand the full benefits of tort reform and provide real- time feedback to their elected officials.” “Session is out, and now our work begins in earnest to educate voters on the legislation passed that will impact them and their families. This tour will empower voters and provide them with the resources they need to make informed decisions next November.” For additional information about Greater Georgia and to receive updates about the education tour, please visit our website, https://www.greatergeorgia.com/.
ATLANTA, GA — Today, Greater Georgia Action, Inc. announced a statewide education tour to inform Georgians about consequential legislation passed during the 2025 legislative session, with a heavy focus on Governor Brian Kemp’s civil judicial reform package. Engaging speakers and innovative event formats will allow Georgians to learn about the impact of these laws and ask questions in an approachable environment. Each unique event, ranging from small business roundtables to town halls, will feature key civic leaders, elected officials, and topic experts. Additional information will be made available closer to the event. Greater Georgia is excited to visit: April 16, 2025 - Dekalb County (Stonecrest, GA) featuring Insurance Commissioner John King Bibb County (Macon, GA) Fulton County (Alpharetta, GA) Chatham County (Savannah, GA) Whitfield County (Dalton, GA) Gwinnett County (TBD) Doughtery County (Albany, GA) Athens Clarke County (Athens, GA) Lowndes County (Valdosta, GA) “Educating diverse and disengaged communities is a key mission of Greater Georgia, so we’re taking our message on the road to reach voters where they are,” said Terry Fye, Director of Outreach for Greater Georgia. “Georgia took an immense step toward balanced court rooms and competitive insurance markets, and these events will help Georgians understand the full benefits of tort reform and provide real- time feedback to their elected officials.” “Session is out, and now our work begins in earnest to educate voters on the legislation passed that will impact them and their families. This tour will empower voters and provide them with the resources they need to make informed decisions next November.” For additional information about Greater Georgia and to receive updates about the education tour, please visit our website, https://www.greatergeorgia.com/.
ATLANTA – Today, Greater Georgia announced that its 2024 pre-election voter registration push registered over 7,000 new conservative voters and re-engaged over 4,000 inactive conservative voters. Inactive voters are those who had not participated in an election in the last five years - in this case, since at least 2018. "Greater Georgia has become the leading conservative voter registration group in our state - working year-round to expand the tent, rather than taking it down after every election," said Greater Georgia Chairwoman Kelly Loeffler. "Since 2021, we have registered more than 55,000 new voters, who just became part of the landslide that elected President Trump. We've proved our thesis that we can keep Georgia red as long as we work year-round, every year, to grow the conservative movement. Today, as we prepare for the next election cycle starting with municipal elections in 2025, we can confidently say that the movement has never been stronger or more energized." Greater Georgia is the state's leading conservative voter registration organization. Since it was founded in 2021, the group has registered and re-engaged more than 55,000 voters. It has also worked to build diverse coalitions and advocate for election integrity. In 2024, the group invested in multiple six-figure campaigns, including an 8-week voter registration campaign that ran from August to October, featuring digital ads, text messages, in-person voter registration drives, and over 115,000 phone calls to unregistered voters. ### Media Contact: press@greatergeorgia.com