ICYMI: GREATER GEORGIA RESULTS FEATURED IN ATLANTA JOURNAL-CONSTITUTION OP-ED
August 9, 2021
In case you missed it, Greater Georgia Chairwoman Kelly Loeffler wrote an op-ed featured in the Atlanta Journal-Constitution
highlighting the organization's record of results. Specifically, she discusses how Greater Georgia has already registered thousands of new conservatives voters, engaged hundreds of thousands more, and helped to secure a major win
for conservative values in the special election for State House District 34 in Cobb County. She concluded by discussing how Greater Georgia’s framework will be a valuable asset ahead of the 2022 cycle and beyond.
Opinion: New conservative advocacy group showing results in Ga.
As a businessperson, analysis of facts and figures is second nature. I firmly believe that during the 2020 General and 2021 Senate Runoff elections in Georgia — in which I was a candidate — conservatives were swimming against the tide.
From a global pandemic to sweeping changes in our election rules to voting irregularities and a lack of oversight, these cumulative factors contributed to a perfect storm. Equally as important, the fact is that for years, the Democrats — under Stacey Abrams — had amassed a voter registration and engagement machine for which there was no equivalent answer on the conservative side. These progressive organizations, bankrolled by out-of-state liberal activists and dark money donors, held an unchecked monopoly on voter outreach in our state — mobilizing new voters and closing the gap to push Georgia into battleground status.
That’s why — after a thorough post-election analysis of all of these factors — we took action, launching Greater Georgia in February. As a conservative voter mobilization organization focused on registering new voters, engaging diverse and underrepresented communities, and defending election integrity in our state, Greater Georgia’s mission is to register, empower our citizens to use their vote to shape the future of our state.
From the outset, we knew how challenging this work would be. There are no shortcuts to the effort required to build an operation to ensure more voices across our state are heard. There are well over 1 million unregistered residents across Georgia. There are more than 400,000 registered but inactive conservative voters who have not cast a ballot in the past two elections. And there were 339,000 conservative Georgians who voted in the November general election — but didn’t come back out to vote in the January 2021 runoffs.
The only way to start is with that first step, which we took in February — and just six months in, our work has already delivered results. We have registered thousands of new, conservative voters. We have engaged over 170,000 registered but inactive voters. We have reached over 700,000 Georgians to promote election integrity in our state. We have recruited over 200 volunteers, and held numerous roundtables, training sessions, and registration drives. Those results alone would be solid enough for the first six months of any start-up.
But the first true test for Greater Georgia came along in June in a special election for State House District 34 with the retirement of Rep. Bert Reeves. The seat, located in Democrat-leaning Cobb County, was a true toss-up — and a top target for Stacey Abrams, whose organization, Fair Fight, went all in to win the race, which included Abrams’ endorsement of the liberal candidate.
Beginning in April, Greater Georgia began organizing and building out a targeted engagement program hyper-focused on registering new voters within that district. We recruited volunteers and put boots on the ground, going door-to-door to educate citizens on the impact this seat would have on their freedoms, families and way of life. Along with our registration program, we executed a strategic plan to mobilize voters through text, telephone, direct mail, and paid digital advertising efforts.
When the final results of the runoff were tallied in the July 13th runoff election between conservative businessman Devan Seabaugh and liberal activist Priscilla Smith, the results were astounding. Not only did Seabaugh win convincingly, taking 63 percent of the vote compared to Smith’s 37 percent, he overperformed the 2020 race for the seat by a full 7 points. Based on our post-election analysis of multiple targeted voter contacts, Greater Georgia’s efforts directly contributed to 23 percent of the vote by engaging new, low-propensity and disenfranchised voters — putting a swing suburban seat, in the 3rd-most-populous county in our state, firmly back in the red column.
As conservatives look toward 2022, there is much work to be done. I firmly believe we are now building the organization and infrastructure needed to win across the state. If you aren’t satisfied with the direction of our country, want to protect freedom and opportunities for your families, or simply want to support fair, representative elections — I encourage you to join us in our efforts. Together, we will make Georgia greater for generations to come.
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Media Contact: press@greatergeorgia.com
GREATER GEORGIA LAUNCHES STATEWIDE VOTER REGISTRATION PUSH IN ADVANCE OF 2026 MIDTERMS
BUSINESS LEADERS JOIN LABOR COMMISSIONER BARBARA RIVERA HOLMES AND GREATER GEORGIA TO TACKLE WORKFORCE READINESS
ATLANTA, GA— Greater Georgia today released a statement in support of Georgia’s ongoing voter roll cleanup, calling the move a necessary and long overdue step to protect election integrity and restore confidence in the state’s electoral process. The Secretary of State’s office last week began the process of removing more than 500,000 outdated voter registrations, including those who have moved, passed away, or not voted in nearly a decade, as part of one of the largest list maintenance efforts in Georgia history. “This voter roll cleanup is not only common sense, it’s long overdue after fear-mongering lawsuits from leftist groups halted the process,” said Terry Fye of Greater Georgia. “Election officials, and especially the Secretary of State’s office, are legally required to keep our rolls accurate and failing to do so undermines trust in our elections and opens the door to potential fraud.” Georgia law requires regular voter roll maintenance to ensure only eligible voters remain on the rolls. The current process includes multiple attempts to contact inactive voters before any cancellation is finalized, offering ample time to update their information and maintain active status. Since its founding, Greater Georgia has worked to strengthen trust in elections by advocating for secure, transparent, and accountable voting practices. The organization has registered more than 65,000 new voters, expanded civic engagement in every corner of the state, and continues to push for meaningful reforms that protect the vote of every legal Georgian. ### Greater Georgia, founded by former U.S. Senator Kelly Loeffler in 2021, is working to register, engage, educate, and mobilize voters in communities across the Peach State. Our year-round work is focused on growing our movement by registering voters who may not be captured by Georgia’s “Motor Voter” program, mobilizing diverse and underrepresented communities, promoting issue advocacy, and fighting to restore trust and integrity in our elections.
ATLANTA, GA — Today, Greater Georgia Action, Inc. announced a statewide education tour to inform Georgians about consequential legislation passed during the 2025 legislative session, with a heavy focus on Governor Brian Kemp’s civil judicial reform package. Engaging speakers and innovative event formats will allow Georgians to learn about the impact of these laws and ask questions in an approachable environment. Each unique event, ranging from small business roundtables to town halls, will feature key civic leaders, elected officials, and topic experts. Additional information will be made available closer to the event. Greater Georgia is excited to visit: April 16, 2025 - Dekalb County (Stonecrest, GA) featuring Insurance Commissioner John King Bibb County (Macon, GA) Fulton County (Alpharetta, GA) Chatham County (Savannah, GA) Whitfield County (Dalton, GA) Gwinnett County (TBD) Doughtery County (Albany, GA) Athens Clarke County (Athens, GA) Lowndes County (Valdosta, GA) “Educating diverse and disengaged communities is a key mission of Greater Georgia, so we’re taking our message on the road to reach voters where they are,” said Terry Fye, Director of Outreach for Greater Georgia. “Georgia took an immense step toward balanced court rooms and competitive insurance markets, and these events will help Georgians understand the full benefits of tort reform and provide real- time feedback to their elected officials.” “Session is out, and now our work begins in earnest to educate voters on the legislation passed that will impact them and their families. This tour will empower voters and provide them with the resources they need to make informed decisions next November.” For additional information about Greater Georgia and to receive updates about the education tour, please visit our website, https://www.greatergeorgia.com/.
ATLANTA, GA — Today, Greater Georgia Action, Inc. announced a statewide education tour to inform Georgians about consequential legislation passed during the 2025 legislative session, with a heavy focus on Governor Brian Kemp’s civil judicial reform package. Engaging speakers and innovative event formats will allow Georgians to learn about the impact of these laws and ask questions in an approachable environment. Each unique event, ranging from small business roundtables to town halls, will feature key civic leaders, elected officials, and topic experts. Additional information will be made available closer to the event. Greater Georgia is excited to visit: April 16, 2025 - Dekalb County (Stonecrest, GA) featuring Insurance Commissioner John King Bibb County (Macon, GA) Fulton County (Alpharetta, GA) Chatham County (Savannah, GA) Whitfield County (Dalton, GA) Gwinnett County (TBD) Doughtery County (Albany, GA) Athens Clarke County (Athens, GA) Lowndes County (Valdosta, GA) “Educating diverse and disengaged communities is a key mission of Greater Georgia, so we’re taking our message on the road to reach voters where they are,” said Terry Fye, Director of Outreach for Greater Georgia. “Georgia took an immense step toward balanced court rooms and competitive insurance markets, and these events will help Georgians understand the full benefits of tort reform and provide real- time feedback to their elected officials.” “Session is out, and now our work begins in earnest to educate voters on the legislation passed that will impact them and their families. This tour will empower voters and provide them with the resources they need to make informed decisions next November.” For additional information about Greater Georgia and to receive updates about the education tour, please visit our website, https://www.greatergeorgia.com/.
ATLANTA – Today, Greater Georgia announced that its 2024 pre-election voter registration push registered over 7,000 new conservative voters and re-engaged over 4,000 inactive conservative voters. Inactive voters are those who had not participated in an election in the last five years - in this case, since at least 2018. "Greater Georgia has become the leading conservative voter registration group in our state - working year-round to expand the tent, rather than taking it down after every election," said Greater Georgia Chairwoman Kelly Loeffler. "Since 2021, we have registered more than 55,000 new voters, who just became part of the landslide that elected President Trump. We've proved our thesis that we can keep Georgia red as long as we work year-round, every year, to grow the conservative movement. Today, as we prepare for the next election cycle starting with municipal elections in 2025, we can confidently say that the movement has never been stronger or more energized." Greater Georgia is the state's leading conservative voter registration organization. Since it was founded in 2021, the group has registered and re-engaged more than 55,000 voters. It has also worked to build diverse coalitions and advocate for election integrity. In 2024, the group invested in multiple six-figure campaigns, including an 8-week voter registration campaign that ran from August to October, featuring digital ads, text messages, in-person voter registration drives, and over 115,000 phone calls to unregistered voters. ### Media Contact: press@greatergeorgia.com